Quality Reconditioning Products
AWC manufactures and distributes over 100 signature reconditioning products under the Auto Magic® trademark. AWC products are recommended for their high level of consistent quality, user friendliness, and environmentally safe formulations. Automotive manufacturers such as Ford, Toyota and Isuzu have embraced AWC’s reconditioning standards into their own certified used vehicle programs. To ensure our products are keeping up with the changes in the industry, we continually visit with our consumers to identify new products and techniques to solve new-world problems. AWC accepts the challenge to continue to develop innovative products and solutions to serve the ever-changing automotive aftermarket. As vehicle paints, fabrics, plastics, and other surfaces evolve, so do our products. With 9 active patents and 2 patents pending, AWC will continue to drive growth through innovative products and strategic marketing.
Worldwide Distribution
Nearly 250 worldwide distributors sell Auto Magic® products to reconditioning professionals in dealerships, car washes, detail shops, auctions, retailers, and car enthusiasts. Consumers from around the world have demanded the quality and expertise that comes with Auto Magic® products and distributors. Over the past 20 years we have expanded our reach to places as close as South America and as far as Asia Pacific. Many of Auto Magic’s distributors have been selling and using the products as long as we’ve been making them. This added product knowledge and experience makes them qualified technicians; not just sales people. Without the devotion and loyalty of our distributors, we could not have experienced the growth and popularity we have seen over the past 50 years.
Training Excellence
AWC maintains a staff of reconditioning experts who travel the world conducting customized end-user seminars for dealer groups, auctions, distributors, and automotive manufacturers. The Auto Magic® “6 Stages of Reconditioning’, developed by ITW/Auto Wax, continues to educate professional detailer’s around the globe. The 6 Stages of Reconditioning is the “backbone” for OEM’s such as Ford, Toyota, and Isuzu. The intent was to build a training program that would increase professionalism in the reconditioning industry, while providing a source of information that is reliable and proven in the industry. Ask your local Auto Magic distributor about this rewarding training program. Find your distributor by clicking here.
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